Amazing service from The Economist.

I was abroad at the time so didn’t notice, but it appears that they were a day late despatching one of their editions recently.

I know this because they have my email address and know that I’m a subscriber, and so emailed me an apology, inviting me to inform them if I had been so desperate to receive an issue that I’d sped to the local newsagents and bought a copy from the stand. If this is the case, all I have to do is say so, and they’ll extend my subscription by two issues to cover the cost of the issue I’d paid for.

Not only did they email me, but they then went to the trouble of printing (on GLOSSY paper) the same message and including it with the following issue.

Check this out for a start:

(more…)